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Wednesday, August 14, 2013

INFOGRAPHICS: Are Pretty Graphics Enough?


What is Infographics?

Had you seen that before?

What kind of Advertisement is this?


Now, we take a look what is the essence of infographics.

 
      An Infographics is a representation of information in a graphic format to make your data can easily understandable. People use infographics to quickly communicate a message of a certain event, in order to simplify the presentation of the large amount of data, the data pattern and relationship between them and as well as to monitor changes in variable over time.

Infographics are used by all levels of management for high level of view data. It include bar graphs, pie charts, histogram, line graphs, mind map, Grantt chart and network diagrams.



According to Guest Author, " if you've been on FACEBOOK, TWITTER, or any number of blogs in the last year or so, you may have come across a trend of visual articles called INFOGRAPHICS."

Then, they make a bigger a visual impact on the readers. Readers tend to pay attention and hold information when you pair it with these eye catching graphics.If it so, your infographics can be popular. But not all infographics are equal treatment to readers. having A effective infographics have many common characteristic. Here are four(4) components that will increase the effectiveness of your infographics someday.

1. Visual Story
     An infographics is a visual version of a certain blog or an article. You're telling the complete story. This is somewhat like making a story that have a start, middle and finish. To make sure that your infographics accomplishes, you start with a written outline before considering the graphics. Remember that the graphics should enhance the story, not substitute for missing pieces.

2. Maximum Shareability
    If your release an infographics into public but no one shares it, does effective? Of course not, right? In creating a visual articles is to have them shared via social media and blogs. You provide the readers with a tool they need to easily share your infographics. Just give them embed code for your image so that they can post it on your page to make sharing to Facebook, Twitter and Google Plus a one click action.

3.Verifiable Facts
    No matter how beautiful your infographics is, it must be supported by verifiable facts. It wiil show your readers and publications that want to share your creation just how seriuos you are about presenting a truthful infographic.











Benefits Of Infographics


  1. act as an Effective Information Disseminating Tool
  2. easy to share
  3. increase Brand Visibility & brand recognition
  4. attracts viewers to website and Enhances Traffic
  5. increase Customer Engagement- existing & potential
  6. act as an important Viral marketing Tool
  7. increase backlinks Highly Effective for SEO
  8. simplifies complex fact and make them Easy to Digest









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